Sridha Silk began with a simple belief: that a saree is not six metres of fabric but six metres of memory — of the weaver's grandmother who taught him the kadhwa knot, of the dyer who knows exactly when the indigo vat has "bloomed", of the bride who will fold it away for her own daughter.
We travel to the source — the gullies of Varanasi, the salvi households of Patan, the riverside karkhanas of Chanderi, the Jamdani masters of Bengal — and we buy at prices the weavers name, not the market.
Every Sridha saree carries the Handloom Mark, and every purchase sends the loom spinning for one more generation.
100% handloom, certified and traceable. If a machine touched it, it doesn't wear our name.
Weavers set their prices. We add our margin transparently, never by squeezing the loom.
A share of every sale funds apprenticeships so ancient weaves find young hands.